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World-Renowned Watch Company Dials Into Data to Increase Brand Consistency and Retail Execution

Mar 4, 2016 in Interview Series, Mobile, Retail

Citizen Watch Company is recognized as a global leader in advanced timekeeping technology. Citizen has remained at the forefront of watch technology since introducing its first Eco-Drive watch four decades ago. Today, they continue to drive innovation by introducing radio-controlled atomic timekeeping and satellite wave technologies to the market. Outside of advanced luxury timepieces, Citizen has embraced technology by partnering with companies like GoSpotCheck. Citizen Vice President of Sales Administration, Heidi Gerritt, took some time to tell us more about how they utilize GoSpotCheck technology.

To download the Citizen Watch Company testimonial in a PDF, click here.

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GoSpotCheck is execution management software for field teams, designed to drive visibility and performance. GoSpotCheck helps brands streamline surveys, audits, and reports through mobile data collection and a clean, accessible reporting dashboard.