Kim, a store manager for Fresh Green Grocery, receives an alert she’s been assigned a new survey to complete, called a Mission, from her regional operations director, Naomi. The region has had an issue with spoilage in Produce, but will be first-to-market on organic peaches and needs a strong launch. The company also introduced a new brand campaign, and materials are expected to be hung by opening. Naomi needs to audit these promotions carefully to ensure strong ROI from the field. When Kim begins the Mission, it’s geotagged and timestamped.
Kim provides her banner dimensions and walks the salad bar, taking live photos of the execution which is much better because of a training the team had on food safety last week.
Naomi gets an alert that Kim has submitted her audit. She goes into the GoSpotCheck reporting platform to analyze her findings and provide coaching.
Naomi reviews her Insights Dashboard to review the salad bar photos and downloads a CSV to email to marketing with the new banner dimensions, along with a photo for placement and scale since Mark’s store is a flagship on a busy corner downtown.
We cut the amount of time we previously spent loading and pulling information in half. Now we have the capability to make notes so that we know what is out of stock, then we can make sure everything is set up correctly in the distributor’s system and we can check in with the manufacturer to make sure they’re shipping the product correctly.”
National Director of Natural Operations at Alliance Sales & Marketing