Video: Improving Retail Execution Through GPS

May 21, 2015 in CPG, Enterprise, Mobile, Retail

The Global Positioning System (GPS) has had a profound effect on the modern world. Individuals turn to GPS-enabled mobile apps for navigation, tracking personal items and a myriad of other needs. GPS has also become vital for major companies looking to improve their retail execution. These brands rely on field teams to use their mobile devices to improve their in-store performance. This video shows how smart companies are harnessing the power of GPS-enhanced retail data collection to improve their business…