Mobile data collection has helped 4moms to improve retail execution. 4moms empowers their Brand Ambassadors via GoSpotCheck.

Interview Series: How 4moms Uses Mobile Data Collection from GoSpotCheck to Improve Retail Execution

by David Lott on Jan 27, 2015 in Enterprise, Interview Series, Mobile, Our Products, Retail

4moms is an innovative company redefining the baby gear industry using advanced robotics. In addition, 4moms is committed to building a great company by hiring passionate people and treating them as their most important assets. With those guiding principles in mind, this fast-growing company has embraced GoSpotCheck’s mobile data collection solution to empower their Brand […]

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Relationship Between TV Programming and Data

From Tube to Tablet: Data Collection and TV Programming

by Matt Talbot on Jan 9, 2015 in Enterprise

Data collection plays a central role in the business of television programming. For starters, take the Nielsen ratings—the seminal audience measurement system. Nielsen tracks more than 40 percent of the world’s viewing habits across hundreds of channels that beam into millions of homes every day. Networks leverage the data collected by Nielsen to guide key […]

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North Florida Sales uses GoSpotCheck to empower salespeople to track retail execution at all accounts, providing actionable insights back to the home office.

Interview Series: North Florida Sales Discusses Enhanced Alcohol Beverage Retail Execution via GoSpotCheck

by David Lott on Dec 17, 2014 in Interview Series

North Florida Sales (NFS) is an alcohol beverage distributor based out of the Sunshine State. As a local sales and service leader distributing Anheuser-Busch products and other brands, they rely heavily on outside salespeople to execute tasks at the account level. NFS Sales Execution Coordinator, Jeff Bird, took some time to tell us how they […]

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Politics Revolves Around Data Collection

On the Campaign Trail: Data Collection and Political Elections

by Joey Alfano on Nov 12, 2014 in Mobile

Along the contemporary United States political campaign trail, staffers are leveraging data collection to win votes like never before, with these efforts forming an absolutely integral component of overall strategies. With President Obama’s 2012 reelection campaign, a sharp turning point in the political data mining movement occurred. The Obama campaign’s data analytics staff—under the leadership […]

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